What’s involved in developing an app?

From idea to launch: this step-by-step plan gives you control over the process (and helps avoid surprises).

Developing a custom app for your accommodation might sound like a big step. But don’t worry: with the right plan in place, it becomes clear, manageable, and most of all, fun.

And here’s the good news: building an app for your accommodation is often quicker and more enjoyable than you might expect. At Great Stay, we’ve already done a lot of the groundwork. We know what works and continuously improve our platform by listening to our users. That means faster, smarter development, and affordable too. Curious to see how others experienced it? Check out our customer stories for inspiration.

Step 1: Strategy

Together, we define the app’s purpose and how we’ll bring it to life.

Before diving into design and development, we take a step back. What do you want your app to achieve? Who is your target audience? Which features make sense for your guests and your business? Together, we map out the ideal structure, the foundation for a successful app.

This strategy phase is key. It brings clarity, avoids confusion later on, and ensures smooth decision-making throughout the process.

Step 2: Content & design

Time to shape the app and fill it with valuable content.

Once the structure is in place, we focus on the look and feel. We choose colors, styles and layouts that match your brand. Just as important: we ensure your app is filled with strong, up-to-date and guest-friendly content. Because content can make or break your app.

To help you get it right, we offer our popular content service, tailored to suit any type of accommodation. We’ve created flexible packages to make this accessible and scalable.

Step 3: Implementation

Once your app is ready, we guide you through the launch process.

Your app is built, now it’s time to go live. We support you every step of the way: connecting the right systems, training your team, and providing promotional materials to help you spread the word.

And of course, we’re still here after launch, for support, updates, and tips to keep your app in top shape.

Ready to create your own app? With Great Stay, you’re never on your own.

Curious about the possibilities for your accommodation? We’d love to help you explore what’s possible.